Location, location, location! Where a firm intends to build its facilities is of strategic importance. Before the location decision can be made, many factors must be taken into consideration. In this assignment, you will explore the seven major factors that affect location decisions.
Review the module resources associated with location strategies. Identify a company that currently has no international locations. Assume that the company wishes to expand into a foreign market and you are the chairperson on the location selection committee. It is your job to recommend the best region or country in which to locate.
- Provide a brief overview of your selected company (~1 paragraph).
- Explain the advantages and disadvantages of each of the seven major factors that affect location decisions and how they will affect your chosen firm.
- Provide a recommendation on the best region (country) for your selected company to locate and justify.